The Home Depot Expands Pro Initiative

Home Depot has formed a strategic marketing alliance with Made E-Z Products.

As part of the Home Depot Pro Initiative to expand its services for professional contractors, Home Depot has formed a strategic marketing alliance with Made E-Z Products, Deerfield Beach, Fla. A 15-store test rollout of the redesigned Pro Desk at Home Depot is scheduled for March 4, 2002, in the Atlanta area. The redesigned desk will now provide professional customers with custom printed forms, preprinted forms, customized promotional items and business software programs by Made Easy Products. Custom printed items such as job site signs, vehicle signs, business cards, letterhead, checks, invoices and more, can now be ordered through the Pro Desk. Customers can provide their own company logo or select from stock logos.

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