With the school year starting, is it time to go back to the basics? Anna Anderson of Art Unlimited thinks so and has some marketing tips that could improve your business approach.

Solar Power Systems launches an online resource for U.S. solar installers' reviews, aiding users in finding the best company based on location and needs.

It can happen anywhere, anytime. A negative review about a roofing service, company, contractor or piece of equipment can be shared with an unlimited number of people with just a few key strokes.

The results indicate that 86% of homeowners consider at least one factor, including supply chain issues and political unrest, to be the cause of their stress regarding home improvement projects.

Whether in the residential or commercial sectors, roofers need to be marketing their reviews today, says digital marketing consultant R.J. Lowery.

RevLocal's R.J. Lowery shares how and why roofing contractors need to pay attention to their online reviews.

Yelp's new features include an enhanced the search experience to make it even faster and easier for people to find the right professional to hire.

Responding to negative reviews can be tricky, but Air Vent Inc. shows how one roofing contractor transforms negative experiences into positive ones.

Levelset encourages subcontractors to claim their profile and share it with suppliers and general contractors to ensure that everyone they work with can see their payment practices and work quality.