Rick Damato is the editorial director of Roofing Contractor. He has held a number of posts in the roofing industry since 1974 and has contributed to the magazine since its inception in 1981. He can be reached at 770-331-7858 or on Twitter @RoofsByRick.
It seems to be a good time for strategic planning for a return to robust sales. It would be wise to seek out new markets, new systems and new business opportunities.
This is the question you must pose to yourself: What is the return on investment (ROI)? You and your people to whom you have delegated production responsibilities should ask this question routinely.
Even though some jobs and some situations are still subject to question and controversy, we now assume fall protection is a routine and necessary part of our lives in the roofing industry.
Roofing Contractor was invited to visit as the finishing touches were being applied on the re-roof of the Talley Student Center at North Carolina State University in Raleigh, N.C.
Manufacturers have historically furnished all components that make up the roof covering for which they will be responsible going forward under the terms of the roof-system warranty.
Increasingly, consumers are seeking the safety of dealing with contractors who put themselves forward as tied to nationally recognized brand names, or nationally recognized retailers.