Articles by Al Levi

During the Free 30 Minute Consulting Call I’ve been offering to contractors since 2002, we always get into discussions about how they, the contractors, like to learn.

A sales acronym is a shortcut to remembering the key steps your service technicians must follow to have a repeatable sales approach to running a service call.

The old adage was, “Do something good for someone and they’ll tell 10 people. Do something bad to someone and they’ll tell a 100 people.” 

I had a distinct dislike for one particular company on Long Island who we butted heads with a lot. 

Question: Who is typically your ideal client?

One of my clients I’ve worked with for many years, Jim Criniti, recently surprised me and the person I often co-consult with Ellen Rohr, the financial guru, by sending us the following e-mail. 

It was still hot and sweaty in the midday sun. 

“It’s a drug and we’re hooked!” This is what I said to my brother, Richie, about the fix I felt from doing monster commercial and residential jobs for a lot of dollars that generated little to no profit, no profit or sometimes a loss.