Anna Chapman Anderson, CEO of Art Unlimited, has grown up working in the marketing industry. As a second generation owner, Anna is leading Art Unlimited within multiple industries and specialties. She speaks on national stages across the United States and works alongside business owners helping them obtain success. She is a recipient of the Joel Labovitz Entrepreneurial Success Award. Anna is an active member in Roofing Technology Think Tank (RT3), National Women in Roofing (NWiR), and Business Network International (BNI).
In the most recent episode of Best of Success, RC Publisher Jill Bloom speaks with Art Unlimited CEO Anna Anderson about the best ways to find your customer persona.
Bringing your company together around a cause within the community is key. When deciding to move forward with supporting a cause, it’s paramount to review how your team can be involved.
Roofing contractors are going to see significant growth in lead generation in the coming years. The key to success will be juggling platform standards and navigating communications with these opportunities.
A closer look at search trends related to the COVID-19 crisis shows how roofing contractors can focus their marketing efforts in a rapidly changing environment.
